How to Build a Social Community: 4 Tips
Does your business have a social community?
Are you looking for ways to stay connected?
When you engage social fans on their terms, you increase visibility and reach.
In this article I’ll share four ways to engage your fans and develop an active social community.
Why Social Community?
A loyal community following could mean the difference between an ever-growing social fan base and having your platform fade into the rest of the social noise on the world wide web.
Your online tribe helps people stay connected and remain interested in your blog, product or company. Managing your social community is art more than science. There’s no single algorithm that’ll lead you to success, but there are plenty of tactics to try.
Here are some clever ideas to expand and engage your social fans.
- Find Your Advocates
- Host Social Conversations
- Give Back to Fans
- Give Fans a Voice
Be authentic throughout all of your community management efforts. When you genuinely care about the members of your community and your brand, it shows.
Encourage your fans to engage, share and like your content. Empower yourself tocommunicate more with your community. Ask questions and start conversations to get to know your audience better. It will help your business in the process.
With the right community management, you’ll attract new fans and advocates. People will flock to hang out on your social community.