Last September, Jenny Drinkard was just a recent college grad from Georgia Institute of Technology merely entering the supposed “real world” — also known to her as the industrial design market. She had heard of a company called Quirky when CEO Ben Kaufman came to speak to her class a ...
Local initiatives often have tremendous potential. They use social media in their communication and derive great strength from that. Says David Trap, online media expert, in an interview with us. Many projects of public importance start from grass roots, without interference of governments ...
For any successful economy, technology becomes a catalyst for social change. The role of technology in community development is to give power and a voice to people within the larger ecosystem. It enables citizens to create a better future for themselves.
The differences between social media and social networking are just about as vast as night and day. There are some key differences and knowing what they are can help you gain a better understanding on how to leverage them for your brand and business.
Cultivate Social Communities | The First C In our social media blog series digging into The 4 C’s of Social Media Marketing, we’ve discussed social listening as the foundation of a strong social strategy. Once that strategy is set, campaigns come to life by enga ...
Have you ever been surfing your favorite social networking site when suddenly, out of nowhere, youget poked, messaged, Tweeted, Buzzed, Linked, Circled, or otherwise contacted by a stranger somehow? And even though you joined these social networking sites to connect with others, chances ar ...
The online community pendulum is swinging back. It’s no longer enough to rely on social networks for community infrastructure. Smart companies are now combining owned and rented community functions into a 1+1=3 scenario I call Omni-Social. The rise of this multi-faceted approach to ...
How to Build a Social Community: 4 Tips Does your business have a social community? Are you looking for ways to stay connected? When you engage social fans on their terms, you increase visibility and reach. In this article I’ll share four ways to engage your fa ...
How Executives Can Build a Culture of Social Community Engagement Employee engagement is a hot topic right now yet one which companies struggle to define for themselves. While it can be hard to pin down exactly how to define and measure, when you don’t have employee e ...
A social community is one that starts from an authentic place and is built around a common interest. Take a look at your product, brand or service and think about the people who love or have a passion for what you do, or are in need of what you have to offer. Those are the people who want ...