How Social Communities Are Changing Online Interaction

Have you ever been surfing your favorite social networking site when suddenly, out of nowhere, youget poked, messaged, Tweeted, Buzzed, Linked, Circled, or otherwise contacted by a stranger somehow? And even though you joined these social networking sites to connect with others, chances ar ...

The Future of Social Community is Omni-Social

The online community pendulum is swinging back.It’s no longer enough to rely on social networks for community infrastructure. Smart companies are now combining owned and rented community functions into a 1+1=3 scenario I call Omni-Social.The rise of this multi-faceted approach to ...

How to Build a Social Community: 4 Tips

How to Build a Social Community: 4 Tips Does your business have a social community?Are you looking for ways to stay connected?When you engage social fans on their terms, you increase visibility and reach.In this article I’ll share four ways to engage your fa ...

What Is A Social Community?

A social community is one that starts from an authentic place and is built around a common interest. Take a look at your product, brand or service and think about the people who love or have a passion for what you do, or are in need of what you have to offer. Those are the people who want ...