Project Overview
RallyFit, founded in 2021, entered the U.S. health and wellness market with the goal of making fitness more engaging through gamification and social interaction. Facing a tight deadline and lacking an in-house development team, the company partnered with LARION to build a wearable app from scratch. With a team of six tech experts, LARION delivered a fully functional app using Ruby on Rails, HTML/CSS, HAML, jQuery, PostgreSQL, and SES in just three months. This resulted in a seamless user experience that boosted motivation, fostered community, and positioned RallyFit as a rising name in wellness tech.
Challenges: Inadequate In-House Development Resources
With the ambition of keeping fitness users motivated, RallyFit envisioned a wearable fitness app that not only tracked users’ physical activities but also inspired them to stay active through team-based challenges, rewards, and social interaction. Beyond gamification features, the app needed to integrate seamlessly with popular fitness trackers like Fitbit, Garmin, and Misfit, while handling real-time data from multiple devices to ensure scalability and smooth performance, even during peak traffic.
Lacking an experienced in-house development team, RallyFit turned to LARION as their trusted technology partner to transform their vision into reality.
Solution: Fitness Wearable App with Gamification & Social Engagement
The project implementation was driven by a dedicated team comprising 1 Scrum Master, 4 developers, and 1 quality controller. LARION adopted an Agile methodology under a Time & Materials (T&M) model to ensure continuous feedback and rapid progress. Daily stand-ups, sprint reviews, and ongoing testing ensured consistent alignment with the project goals and allowed for quick iterations.
The team managed the full-cycle development — from system architecture, coding, and testing to deployment — using the tech stack of Ruby on Rails, HTML/CSS, HAML, jQuery, PostgreSQL, and SES.
Key features of the solution included:
- Wearable device integration: Seamless connectivity with popular tracking devices like Fitbit, Garmin, Misfit, etc. to gather aggregated data and rank users on the leadership board
- Real-time leaderboards: Automatically updated boards offering immediate feedback to drive continued engagement
- Team & group creation: Enabled users to form teams and groups, building camaraderie and healthy competition
- Incentives & rewards: Motivated users through performance-based rewards and contests
- Social network: Built-in social features and a CMS-powered blogging tool encouraged users to share progress and stay connected
Result: Powers User Loyalty
The collaboration between RallyFit and LARION resulted in the successful delivery of a fully functional wearable fitness app — completed one month ahead of schedule. With engaging features and a seamless user experience, the app significantly boosted user motivation and created a strong sense of achievement. Its launch exceeded market expectations, deepened RallyFit’s connection with the fitness community, and empowered long-term customer relationships by driving loyalty and encouraging repeat engagement.
Good work, I’ll use your service again for other project
Gene Nettles – CTO, RallyFit