PERSUADING WITH DATA

The HBR Insight Center highlights emerging thinking around today’s most important business ideas. In this Insight Center, we’ll look at best practices for using graphics, data, and storytelling to make spectacular business cases, get organizational buy-in, train talent, and win customers. Topics will include selecting the most relevant and compelling metrics, emerging practices and common pitfalls of data visualization, and more.

 

Related Articles:
https://www.sas.com/content/dam/SAS/en_us/doc/whitepaper2/hbr-persuading-with-data-107245.pdf